Cookie Policy

1. What are cookies?

Cookies are small text files that are stored on your device (e.g. computer, tablet or smartphone) when you visit a website. They allow the website to recognise your device and to store information about your interactions with the website in order to improve your user experience.

2. What types of cookies do we use?

We use various types of cookies on our website. These can be divided into the following categories:

Necessary cookies: These cookies are required for the operation of our website. They enable basic functions such as page navigation and access to secure areas of the website. Without these cookies, the website cannot function properly. Examples are cookies for managing user sessions, for fraud detection in payments (e.g. through Stripe) and for storing the shopping cart and language settings.

Marketing cookies: We use cookies for marketing purposes, in particular the Meta Pixel (Facebook Pixel). These cookies help us to measure the effectiveness of our advertising on platforms such as Facebook and Instagram and to improve our marketing measures in a targeted manner. The collection takes place without data matching (no transfer of customer data such as email or phone number).

3. How do we use cookies?

We use cookies for the following reasons:

- Functionality: To ensure that our website functions properly, e.g. by storing language settings or the shopping cart.
- Security: To ensure the security of our website and the integrity of transactions, e.g. by using cookies for fraud detection in payments (Stripe).
- Marketing: We use the Meta Pixel to analyse the effectiveness of our advertising campaigns on platforms such as Facebook and Instagram. This allows us to better understand how users interact with our website after they have seen an advert. Data processing takes place pseudonymously and without matching with personal data.
Further information can be found in our Privacy Policy.

4. How can you manage cookies?

On your first visit to our website, you have the option to consent to the use of marketing cookies (e.g. through the Meta Pixel) or to decline them. These cookies are only set when you give your consent via the cookie banner. Necessary cookies that are required for the basic functionality of the website cannot be disabled. In the footer of the website you will find a link to the cookie settings, where you can withdraw your consent at any time or adjust your cookie settings.

5. Third parties and third-party cookies

Some of the cookies used on our website are set by third parties, e.g. Stripe for fraud detection in payments or Meta Platforms Ireland Limited for the Meta Pixel. These third parties may use cookies to collect data about your interactions with our website, in particular for analysis and marketing purposes. Responsibility for data protection-compliant processing lies with the respective provider. Further information on the use of the Meta Pixel can be found in Meta's Privacy Policy.

6. Further information

Further information on the processing of your personal data and on data protection can be found in our Privacy Policy.

7. Changes to the Cookie Policy

We reserve the right to change this Cookie Policy at any time. All changes will be published on this page. Please review this policy regularly to ensure that you are informed about the latest information on the use of cookies.